Ideas

Mr. Cleaner sexier than ever in this spot for the Super Bowl

If Mr. Clean is one of the most iconic brand characters, the brand has given it a fresh twist on this new edition of the Super Bowl. The agency Leo Burnett Toronto stages the mythical character and makes it more sexy than ever in this unusual spot.

A young woman is literally seduced by Mr. Clean who cleans the house. In reality, it was only an illusion of her husband. Morality of the spot: gentlemen, do the cleaning, it makes you sexy! An original and fun advertisement that modernizes and rejuvenates the brand. Well seen !

For the Super Bowl ...

... Mr. Clean decided ...

... to send heavy ...

... with this unusual advertising spot ...

... where he manages to clean up ...

... sexier than ever

Video: Mr. Clean gets sexy in Super Bowl ad debut (January 2020).

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